2.1 Data-Driven NFT Marketplace
The data-driven Marketplace for 3D Creators in the Open Metaverse
2.1. The data-driven Marketplace for 3D Creators in the Open Metaverse
Reitio believes that the Metaverse is set to bring forth a Cambrian explosion in retail demand for 3D assets. Besides production studios or enterprise clientele, it expands the buyer pool of existing 3D artists to include everyday Metaverse participants.
Similar to how the Internet sets the stage for the “video creator economy” to shine courtesy of YouTube, the Metaverse will provide the foundation for the “3D creator economy” of the future — with Reitio as the enabler.
Reitio will introduce a data-driven 3D NFT marketplace to create, mint, and trade virtual assets for the metaverse. The marketplace offers a decentralized platform for trading with no intermediaries.
Data analytics through curated datasets is the key for users in acquiring valuable insights into the metaverse commerce economy. Unlike other marketplaces, Reitio’s platform is data-driven where users can utilize data analytics to streamline research and content assessment, understand consumer preferences, generate AI-guided 3D artwork, and forecast market trends for investment opportunities.
For example, advertisers can leverage consumer behavioral data to optimize their marketing efforts while retail investors can utilize the platform’s analytical capabilities to make better investment decisions on virtual assets. Similarly, content creators and virtual influencers can have the edge with aggregated datasets to estimate their popularity and growth.
By combining computer vision, machine learning, and artificial intelligence, users will also be able to automatically generate rigged 3D NFT for personal or commercial usage.
Upon the official launch of the platform, it will include gaming items, collectibles, and other virtual assets to be utilized in the various virtual worlds. The virtual assets could be created and customized through Reitio’s unique 3D NFT creation tool.
With the protocol’s metaverse bridge, these virtual assets will also have the ability to be deployed across the metaverse. Reitio's goal is to create a marketplace that unlocks the metaverse for everyone through the facilitation of commerce across virtual worlds in a decentralized and interoperable platform.
The marketplace’s user experience-focused interface permits users in minting any information as a NEP-171 token  on the Near blockchain. To resolve the problems of scalability and high transaction fees faced by the Ethereum-based marketplaces, the Marketplace will also be tapping into the Rainbow and Aurora bridge, where users will be able to mint their virtual assets for a fraction of the cost of Ethereum-based platforms.
At Reitio, we believe that any users can leverage the platform’s data aggregation capability for predictive analysis in streamlining market research and make informed decisions for marketplace activities which optimizes their experience with virtual worlds across the metaverse. Hence, our marketplace will be incorporating technologies via Chainlink.
Since dynamic NFTs do not entirely rely on the on-chain data, Chainlink oracles could assist dynamic NFTs in collecting the off-chain information required to modify the NFTs. The oracle could potentially enable users to configure dynamic NFTs that communicate with off-chain datasets to truly empower a seamless experience for Metaverse-driven NFTs. We will also be utilizing Chainlink VRF to connect to the underlying architecture, access provable randomization, and even activate computer processes in the foreseeable future.